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SEMINARS

Leveraging KAO to Grow Your Business
In today’s economic climate, it's critical to spend your advertising dollars wisely, while making sure the time you spend at your store is always valuable to your customers, employees, and yourself.

George Lathouris
  • Keystone has a multitude of tools and programs to help you leverage both of these valuable assets
  • Let us show you how our print and electronic programs can help you maximize your spend and increase your profits!
Seminar Host - George Lathouris
Director, Outside Sales - West
Keystone Automotive Operations

Northeast Times:

Saturday: 11:00 a.m.
Sunday: 10:00 a.m.

Midwest Times:

Saturday: 11:00 a.m.

How to Better Manage Your Cash Flow and Credit to Operate More Efficiently
During the past couple of years, much of the world’s economy has presented unprecedented financial challenges to small and mid-sized companies. In particular, businesses that are linked to the automotive industry and/or are dependent on discretionary spending have suffered the most. Managing cash flow and open lines of credit have never been more important! Covered in this session:

George Lathouris
  • When revenues are down, you need to strategically cut costs
  • Negotiate extended terms with your creditors before it is too late
  • The “cost” of not paying your bills on time
Seminar Host - Kevin Lannan
Director, Credit, Collections, & AP Keystone Automotive Operations

Northeast Times:

Saturday: 1:30 p.m.
Sunday: 11:00 a.m.

Midwest Times:

Saturday: 1:30 p.m.

Improving Your Bottom Line Through RV and Trailer Products
Selling more products to your current customer base has a direct impact on your bottom line. Let us show you how to create more profit by:

George Lathouris
  • Isolating the right types of products to sell to customers with car trailers, horse trailers, work trailers, etc.
  • Find the right ways to merchandise these products so as to minimize the sales efforts necessary and maximize your results
  • Understand the right brands for the right products so you have the right partners
Seminar Host - Raymond Padgett Category Manager, RV & HD Towing Keystone Automotive Operations

Northeast Times:

Saturday: 2:30 p.m.
Sunday: 1:00 p.m.

Midwest Times:

Saturday: 2:30 p.m.

Getting it right the first time! Introduction to Keystone’s new Quick Reference Suspension Guide – “QRSG”
Learn how to look up suspension kits and wheel and tire packages through Keystone’s online Quick Reference Suspension Guide.

George Lathouris
  • An exciting new tool to make it easier to find a lift kit or leveling kit
  • Have the confidence knowing you are ordering the right lift kit the first time
Seminar Host - Monika Banaitis Merchandising Manager, Truck, Off-Road, & Towing Keystone Automotive Operations

Northeast Times:

Saturday: 3:30 p.m.
Sunday: 2:00 p.m.

Midwest Times:

Saturday: 3:30 p.m.