EXETER, PA – The 2020 Keystone BIG Show is going online, Monday, June 1 – Friday, June 5. While The BIG Show in Grapevine, Texas had been canceled due to conditions resulting from the COVID-19 pandemic, Keystone Automotive Operations is delivering The BIG Show to participating jobbers via the eKeystone.com online transactional website. This virtual BIG Show will feature the same great deals, show-only specials, new products and product features from many of the automotive industry’s leading suppliers.
Registered participants will be welcomed to the Online BIG Show by Keystone Automotive Operations President, Bill Rogers along with a special message from Chris Kersting, president and CEO of the Specialty Equipment Market Association (SEMA).
“These are interesting times and while we’re all facing challenges these days, Keystone is excited to present this event and help get things moving and back to a more normal state,” says Rogers. “While we’d prefer to be with our customers in person, we are proud to be presenting our first-ever Online BIG Show as a safe alternative to the in-person show. We are grateful for so many of our supplier partners who have come alongside us to present this event which is providing jobbers with once-a-year show deals while showcasing an extensive product offering to the audience that sells and installs them to consumers.”
The Online Experience
Accessed through the eKeystone.com, The Online BIG Show is a unique experience providing participating jobbers access to deals and discounts that can be added directly to their BIG Show carts along with real-time interaction with supplier representatives and product specialists. Participants will have access to the full event schedule, along with all BIG Show promotions at their fingertips with the dedicated Keystone BIG Show App. Keystone will also be providing notifications of promotions and Power Hours electronically. Easy-to-navigate landing pages from participating suppliers will showcase their brands with featured products, how-to’s and new products demonstrated through custom dedicated content.
While on the site, visitors will have the opportunity to review the “Overland Bound” overlanding experience, providing them exciting ideas to expand their business with this emerging market.
In offering more than exclusive pricing and promotions, the 2020 Online BIG Show will feature Virtual Training Sessions from some of the industry’s leading manufacturers throughout the week. Each event day, a schedule of Virtual Training Sessions will be made available allowing jobbers to choose what products to learn more about through demonstrations, installation training and selling tips while having the ability to engage directly with manufacturer representatives and product specialists. Once the Online BIG Show has concluded, these training sessions will be made available to view on-demand.
From vehicle performance, wheels, tires, cargo and storage, overlanding, suspension systems, truck accessories, interior products, OE parts and more, the Online Keystone BIG Show is the perfect opportunity for jobbers to stock up and save while connecting with the industry’s leading automotive aftermarket manufacturers and suppliers.
“We appreciate our customers and like them, are anxious for things to return to normal. We are looking forward to their joining us for this year’s unique online event,” concluded Rogers.
About The BIG Show:
The Keystone BIG Show is the industry’s largest distributor event in North America, drawing thousands of attendees from Canada and the United States. Hosting more than 250 exhibiting companies, more than 75 show vehicles and an agenda packed with special events and networking opportunities, the BIG Show is the place to be.
About Keystone Automotive Operations:
Keystone Automotive Operations is the leading distributor and marketer of automotive aftermarket products and services, uniquely positioned to offer customers and suppliers substantial scale, the most comprehensive inventory selection in the industry, high levels of customer service, and innovative marketing support. Keystone is committed to expanding its offerings to meet the ever-growing needs of its customer base, providing them everything they need, when they need it.